My professional experience with social media spans across a variety of industries and disciplines.
Content Management
- Creating and managing weekly and monthly content calendars
- Utilizing social scheduling tools such as SproutSocial and Hootsuite
- Collaborating with Strategists to edit content for review before submitting to client
- Assisting Strategists with scheduling content and additional content management tasks
Content Creation
- Writing copy for social captions
- Pulling information from editorial content and blogs to create social content
- Using photo imaging apps to create graphics for social posts
- Collaborating with agency’s Design department to produce graphics
- Attending client event to livestream press release on Facebook
- Brainstorming ideas with Strategists for social media posts and campaigns
Reporting and Metrics
- Creating monthly reports using Excel spreadsheet and Google Docs
- Pulling metrics from SproutSocial, Google AdWords, and Google Analytics
- Analyzing metrics to find ways to improve social engagement
Social Platforms
Gabrielle Chulick 